Posted by John Brunswick | Mar 19th, 2010
To make the most effective use of a portal and content management platform, personalization is a critical component of delivering the most value to end users. Regardless of what type of constituents you may be serving, content relevance is key to supporting business goals like self-service, communication within a geographically distributed organization, lead generation and customer loyalty effectively....
Read Portal Content Personalization »
Posted by John Brunswick | Mar 12th, 2010
In the February installment of Oracle’s INFORMATION INDEPTH NEWSLETTER Content Management Edition I had an opportunity to share a series of tips around addressing business issues, management costs and deployment strategies for the latest generation Enterprise 2.0 technologies.
Read 6 Best Practices for Enterprise 2.0 Implementations »
Posted by John Brunswick | Mar 5th, 2010
On Oracle’s Fusion ECM Blog I authored a 4 part series that outlined a pragmatic, minimalist approach to content governance. Please read on below for the detail on each of the phases and links to more detail.
The Minimalist Approach to Content Governance
Let’s be honest – content governance is far from an exciting topic. BUT the potential of a very small intranet team creating and...
Read The Minimalist’s Approach to Content Governance »
Posted by John Brunswick | Jan 25th, 2010
Tremendous value and cost savings can be realized by rationalizing multiple, existing content repositories into a single platform. A mature, enterprise-caliber content management platform has the ability to maintain and govern all unstructured information across various systems from a secure, central location – reducing management costs and increasing the value of your existing content. The...
Read Content Platform Migration Strategy – Artifacts vs Perishable Content »
Posted by John Brunswick | Nov 11th, 2009
It is not uncommon for project mission statements and organizational mission statements contain lofty, heartfelt missions that sound terrific – but fail to translate into meaningful guidance for a project or company. If you ever had a chance to use the Dilbert mission statement generator before it was decommissioned, you may have created mission statements like the following, which highlight...
Read Project Mission Statements – Justifiable, Objective Focus »
Posted by John Brunswick | Nov 1st, 2009
In the world of web site management and development, the term “redesign” may at first seem harmless, but can have far reaching implications as to what will be done to deliver a successful project. I recently worked with a customer who was interested in redesigning various internal and external web sites for their organization. It quickly became apparent by observing their discussion that...
Read Misconceptions – Redesigns and Information Architecture »
Posted by John Brunswick | Oct 5th, 2009
Looking at web technology it is easy to feel that great business value and user productivity can be gained from creating deep, complex integrations presented through elegant user interfaces. This could be the truth, but it is often far from it.
As I have written many times on Infotechaligned – the only thing that matters is the ultimate business value that an application is delivering. The...
Read Business Value – Minimal Investment, Maximum Impact »
Posted by John Brunswick | Sep 1st, 2009
A great web page is structured like a good dinner party – not everyone can be the center of attention at the same time. To maximize effective participation it is best to have small pockets of focus exist throughout the dinner that people can engage with. In order for those pockets of focus to stand out in the crowd, there needs to be space for people to differentiate themselves. For this...
Read Intranet Page Usability – Like a Good Dinner Party »
Posted by John Brunswick | Aug 17th, 2009
In the world of corporate web portals user experience tends to take a backseat during a project. After all – with the requirements gathering, coding, configuration and additional tasks that need to be completed, who can bother setting aside time to deal with something wildly subjective like user experience? What intranet team has a dedicated user experience person on staff? Besides –...
Read Intranet User Experience Design »
Posted by John Brunswick | Jul 14th, 2009
Anyone familiar with intranets knows the pain of not applying best practices to content maintenance strategies upfront in an initial deployment. As part of a governance plan it is essential to design the maintenance strategy early on in a deployment.
The pain generally becomes apparent when trying to figure out why old content exists within the intranet or how to restructure content after reorganization....
Read Intranet Content Maintenance Tips »
Posted by John Brunswick | Jul 1st, 2009
I marvel at the complexity of various finely made time pieces. I cringe at the complexity of various projects. A timepiece is generally valued by the number of “complications” or moving parts that it has. Conversely, a project is punished by the number that it has. Unfortunately the possible surface area for project issues grows exponentially as the number of tasks within a project...
Read Large Project Success – Pragmatic Phasing »
Posted by John Brunswick | Jun 16th, 2009
* Originally published on BEA System’s Arch2Arch Community December 2007 and Portalsmag.com
Organizations are beginning to recognize the value of deploying consumer Web tools to obtain basic benefits like internal knowledge sharing. This being said, they often overlook deeper benefits that the elements, and, more importantly, their methodologies of collaborative contribution can provide. Due...
Read Principles of Natural Participation »
Posted by John Brunswick | Jun 15th, 2009
Enterprise software vendors now include Web 2.0-influenced product suites with blogging, wiki, and mashup functionality. Some vendors attempt to provide programmatic development tools to incorporate these new features, while others have created end user-centric authoring environments.
In this exploration we address the latter of these two scenarios, in which business user empowerment allows knowledge...
Read Unlocking the Value of Enterprise 2.0 Collaboration and Authoring Tools »
Posted by John Brunswick | Jun 15th, 2009
Launching a corporate intranet or new initiative within an existing intranet requires investment in the form of labor and capital. Before allocating time and resource to deliver a project, wouldn’t it be nice to understand if it has an opportunity to contribute positively by adding business value? Fortunately, achieving intranet project success from a business standpoint does not have to be...
Read Intranet Success Workbook – Winning is not a Guessing Game »
Posted by John Brunswick | Jun 13th, 2009
“Give a man a fish; you have fed him for today. Teach a man to fish; and you have fed him for a lifetime”
If you have never read Seven Habits of Highly Effective people you are missing out – especially when it comes to making the most out of an investment in portal. Specifically, I am referring to the concepts of stewardship delegation and production capacity, both of...
Read Maximizing Portal ROI – Education, Production Capacity and Stewardship Delegation »
Posted by John Brunswick | Jun 11th, 2009
This Boston Computing Review session covered the basics of software development within the Facebook platform.
The group covered Facebook application architecture, use of Facebook Markup Language (FBML), Facebook Query Language (FQL) and Facebook APIs. During the session the team reviewed a sample application in detail that used FBML and the API to merge Facebook data with a standard PHP / MySQL application...
Read Facebook Development Workshop »
Posted by John Brunswick | Jun 8th, 2009
Business Process Management (BPM) is a natural complement to Service-Oriented Architecture (SOA), and a mechanism through which an organization can apply SOA to high-value business challenges. Both SOA and BPM can be pursued individually, but the two approaches in concert offer reciprocal benefits. This article will address the benefits of implementing BPM on top of a SOA foundation. Those benefits...
Read Extending Value of SOA via BPM »
Posted by John Brunswick | Jun 2nd, 2009
As a consultant within a major software vendor and a seasoned user of consumer facing web 2.0 tools, I am constantly asked by companies as to why they should implement blogging, tagging or wiki platforms. Given the loud buzz around these technologies it is common to overhear IT managers and executives at various technology conferences inquiring with each other as to what their “enterprise 2.0...
Read Enterprise 2.0 Success – Focusing on Business Needs »
Posted by John Brunswick | Jun 1st, 2009
If you were going to live a house, wouldn’t you want it to be built on top of a solid foundation that underwent periodic inspection? For whatever reason it may be easy to get the impression that a particular technology platform will inherently take care of governing portal deployments. After all – mature portal platforms have security, user groups and taxonomies that a vendor indicated...
Read Portal Governance – Solid, Long Lasting Foundations »
Posted by John Brunswick | May 28th, 2009
The process of task completion can be a complex, confusing art. This article takes a no-nonsense look at how we can maximize our effectiveness at setting and reaching our goals through “Personal Operational Portfolio Management”.
Anyone who regularly visits bookstores knows that there is a massive ocean of material about achievement. Row after row of these books profess the ideal ways...
Read Personal Operational Portfolio Management »